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EMS Sales Professional

E3Pro is our hugely popular and proven online education program. Over the course of 52 weeks we are going to transform you and/or your entire team into experts in the fields of customer acquisition, promotion, sales, customer service, and customer retention. In 3 modules that feature over 1000 learning sequences we are going to analyze theoretical concepts and explore best practice examples in order to come up with actionable strategies and concepts for your studio. The goal is to put theory into practice from the very beginning so you can gain invaluable experience and accelerate your professional development. 

Generating leads is one thing, arranging a trial session is another. In the first part of the program we lay the foundation for a successful sale and cover the following topics:

  • Motivation
  • Mindset
  • Belief Systems
  • Goal setting
  • Corporate Philosophy
  • Leads
  • Marketing
  • Telephone
  • Schedule appointments
  • First contact
  • Body language
  • Test preparations



In this module, we will focus on how to turn a trial into a member. The 10 sales phases, which are discussed intensively, and various closing techniques are of central importance. The content of this module is as follows:

  • The 10 sales phases
  • SP 1 Generate Prospect
  • SP 2 Greet & Get to know
  • SP 3 Requirements analysis
  • SP 4 Studio tour
  • SP 5 Body analysis
  • SP 6 Training
  • SP 7 Discussion of body analysis
  • SP 8 Price presentation
  • SP 9 Closing + objection handling
  • SP 10 Generate recommendations
  • IQ vs EQ & AQ
  • Closing techniques
  • Sales Toolbox
  • Test preparations

In the last module, we look at how to turn a member into a real fan. We discuss various techniques and concepts that can be put directly into practice. These include the topics:

  • Recommendation Management
  • Recommendation marketing
  • Customer Journey
  • Customer Service vs Experience
  • Studio Success Strategies
  • Studio Stories
  • Magic Moments
  • Customer Scan Card
  • Customer Care
  • Creating a Community
  • Member Events
  • Customer Support
  • Customer Complaint Management
  • Reactivation
  • TEAM Building
  • Test preparations


After completing all three modules, a final certification exam is held. It covers all three areas in terms of theory and practice and includes the opportunity to enter virtual reality. With the help of VR goggles, students get the feeling that they are actually conducting consulting and sales conversations.